Customer discovery and customer interviews are an essential and fundamental part of Product Management. Understanding and uncovering the depth of your customer' s opinion can be the difference between launching a successful new product/service or one no one will [...]

Working with a CTO can be a rewarding and fruitful experience for any founder. However, it’s crucial to establish a clear and effective collaboration process to ensure that the product development is aligned with the company’s goals. These are [...]

A successful discovery interview can lead to pivotal, unique insights about your ideal customer profile, their business problems, and priorities. In many cases, these interviews can make or break a successful launch of a product or improvement to an [...]

Conducting customer discovery interviews is one of the quickest ways to validate products and new features. However, recruiting relevant users to interview can be challenging and time-consuming. In this guide, I will cover how to identify and recruit new [...]

Beta testing is one of the most effective ways to build close relationships with your target users and to ensure that you are building products users love. In this guide I will walk you through how you can easily [...]

Being able to conduct user interviews is one of the single most important skills for product managers (PMs). When it’s done correctly it provides you with the insights you need to build products that users love. When it is [...]

When product managers (PM’s) use user satisfaction surveys correctly, they can unlock incredible feedback that can help their product take off. In this guide, I will walk you through some of the best practices when it comes to collecting [...]